Nespresso x Pierre Hermé

joy of gifting

(food and beverage)
a festive campaign inspired by parisian celebration spirit

ad campaign
art direction

(food and beverage)

ad campaign
art direction

a festive campaign inspired by parisian celebration spirit

Art direction for a digital film created for Nespresso’s festive campaign, highlighting a special coffee collection developed in collaboration with Pierre Hermé.

The campaign evokes a Parisian vision of celebration: elegant, luminous, and full of charm. Designed as a poetic journey, it winds through iconic locations, capturing the festive energy of year-end Paris. Pierre Hermé’s universe adds a refined, sensory dimension, where the artistry of coffee meets haute pâtisserie.

Fully realized in CGI, the film presents a meticulously crafted world, blending intricate details with carefully orchestrated lighting. Flowing golden leaves act as a visual thread, lending a festive sparkle and guiding the narrative seamlessly across each enchanting setting.

credit

(cgi studio)

FutureDeluxe

(copywriting)

Vincent Rebouah

(art direction)

Studio Vacarme

(agency)

McCann Paris

Art direction for a digital film created for Nespresso’s festive campaign, highlighting a special coffee collection developed in collaboration with Pierre Hermé.

The campaign evokes a Parisian vision of celebration: elegant, luminous, and full of charm. Designed as a poetic journey, it winds through iconic locations, capturing the festive energy of year-end Paris. Pierre Hermé’s universe adds a refined, sensory dimension, where the artistry of coffee meets haute pâtisserie.

Fully realized in CGI, the film presents a meticulously crafted world, blending intricate details with carefully orchestrated lighting. Flowing golden leaves act as a visual thread, lending a festive sparkle and guiding the narrative seamlessly across each enchanting setting.

CREDITS

(cgi studio)

FutureDeluxe

(copywriting)

Vincent Rebouah

(art direction)

Studio Vacarme

(agency)

McCann Paris

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