2084

a unique craft house for artisan

(art and culture)
where the material meet the immaterial, the detail is magnified

art direction
brand strategy
custom logotype
creative direction
editorial design
graphic design
motion design
poster
visual identity
website

(art and culture)

art direction
brand strategy
custom logotype
creative direction
editorial design
graphic design
motion design
poster
visual identity
website

where the material meet the immaterial, the detail is magnified

Creation of the logotype, signagne, visual identity, exhibition catalogue and the UI/UX design for 2084.
The 2084 collection is a carte blanche given to artisans. From the moment a creator collaborates with 2084, their freedom is defined within a cube measuring 20.84 cm on each side.

Craftsmanship embodies a know-how that engages both body and intellect. Each gesture is at once technical and artistic, both body and material, concept and creation. It is simultaneously artistic and utilitarian. These dualities position craftsmanship in a space that is both tangible and intangible, forming the conceptual foundation for the visual identity.

Expression of this duality through a focus on details that highlight craftsmanship. The approach materializes in the contrast between bitmap grids and microscope-detailed imagery, as well as in the dialogue between Swiss minimalist typography and the intricacy of techniques used on the cubes. The precision cursor, repurposed to generate grids, serves to frame and emphasize the key elements of the creation.

credit

(voice)

Corine Giron

(photography)

Michel Slomska

(artisans)

Karl Mazlo, Sylvain Maenhout, Marion Mezenge, Cyril Dennery, Emilie Moutard-Martin, Mylinh Nguyen

(music)

Raphael Lellouche

Creation of the logotype, signagne, visual identity, exhibition catalogue and the UI/UX design for 2084.
The 2084 collection is a carte blanche given to artisans. From the moment a creator collaborates with 2084, their freedom is defined within a cube measuring 20.84 cm on each side.

Craftsmanship embodies a know-how that engages both body and intellect. Each gesture is at once technical and artistic, both body and material, concept and creation. It is simultaneously artistic and utilitarian. These dualities position craftsmanship in a space that is both tangible and intangible, forming the conceptual foundation for the visual identity.

Expression of this duality through a focus on details that highlight craftsmanship. The approach materializes in the contrast between bitmap grids and microscope-detailed imagery, as well as in the dialogue between Swiss minimalist typography and the intricacy of techniques used on the cubes. The precision cursor, repurposed to generate grids, serves to frame and emphasize the key elements of the creation.

CREDITS

(voice)

Corine Giron

(photography)

Michel Slomska

(artisans)

Karl Mazlo, Sylvain Maenhout, Marion Mezenge, Cyril Dennery, Emilie Moutard-Martin, Mylinh Nguyen

(music)

Raphael Lellouche

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